Nice Rice is a dark kitchen with Asian cuisine in Belgrade that uses AI to work out the dishes. The menu includes rice dishes, noodles, mochi, and even specialty beer. I created the logo, style, character, and packaging


The logo has many compositional variations



And the style elements include all sorts of plaques with the character integrated into them



The original concept included a colourful branded bag, chopstick packaging, scotch tape and placemats




15.07.23